We began in 2005 as a brand management agency. In 2009, we added digital marketing to our portfolio of services. Soon, we were working with reputed companies across India, USA, Britain, Australia and Dubai.

Today, we serve our global clients with a young robust team, weaving creative magic on digital and social media platforms. Our mantra of ‘Expect, Experience and Evolve’ has been the guiding force behind our successful campaigns for our clients’ brands.

Mind and Matter EduTech was started in 2016 to address the growing demand in eLearning. Our first large project was with Le Cordon Bleu Online, where we developed the eLearning courseware for their Online Learning division.

We have also worked with premier institutes in India like Indian Institute of Management Calcutta through Times TSW. Developing online education content for K-12 to professional degrees across various institutes and universities has built our expertise and reputation over the years.

Online learning is more than education and technology. It’s also about partnerships and collaboration; and coordinated implementation to achieve desired goals.

According to industry estimates, the overall market for online education is projected to reach $350 billion by 2025. There certainly has been a surge in online education, particularly since COVID-19 disrupted the traditional classroom education model for everyone.

Regardless of COVID-19, this industry trend is expected to continue and grow over the years. At Mind and Matter EduTech, we are working to address this growing need for a skills- and knowledge-focused online education for a new generation of learners.

As an online education consulting company, with engagements dating back to 2016, we believe online education will become the norm for all forms and aspects of education in the future.

All learning and education will have some component of technology built into them, which will be adopted by a rapidly growing number of learners across the globe.

We have partnered with schools, universities, corporate organizations, governments, and online education providers to ensure they deliver the best-in-class experiences to their learners in optimal, result-oriented ways.

Our partners have included

• Massive Open Online Course (MOOC) providers e.g. Coursera;
• Institutes of higher learning e.g. Indian Statistical Institute, Indian School of Business, Indian Institute of Technology Guwahati, Indian Institute of Management Calcutta;
• Corporate and business organizations e.g. Le Cordon Bleu Online;
• Governments e.g. Andhra Pradesh State Government, India;
• K-12 schools (through our Schoolink online school management system);
• Individual vernacular high school learners (through our WOWL curriculum-based mobile app).

In order to achieve our shared goals, we have woven our knowledge and experience of learners, our tech intelligence working with products and platforms, with the academic expertise and rigour of our industry partners.

We understand the intricacies of online education and the need to ease the burden of managing the operational compliances of the business.

Experience has shown us that no matter how superior our solutions are, the quality and success of our online education projects lie in the relationships our partners enjoy with us.

Our teams take a keen interest in ensuring that the human aspects of our projects are not compromised, even when meeting strict deadlines.

We groom our team members to follow and value a work ethic that balances quality of work, service delivery commitments and human relationships.

We know the success of our partners’ online education programmes is often measured by the demand it generates among its learners.

The good news is, our teams have the expertise to manage learner needs, online education processes and tools, planning and implementation experience to bring a project to its desired completion.

Our teams are led by a group of entrepreneurs with extensive experience in education, technology, content and creative production, and marketing of products and services in the offline and digital space.